Archive for Honda

Toyota Team May Leave F1 If Season Unsuccessful

Posted in Formula 1, Toyota with tags , , , , , , , , , , , on January 26, 2009 by autoracingpower

toyota-tf109-4The Toyota F1 team may follow fellow Japanese car company Honda and drop out of Formula One if their 2009 campaign is unsuccessful. Toyota is the big team with little results and the incoming Toyota president, Akio Toyoda, is expected to cut costs at the company when he takes control. A Formula One team is huge expense for any company. While a successful team reflects positively upon the brand, a poor-performing team is costly and doesn’t provide enough positive exposure to justify the expense. It looks like Toyota will need to win their first race this season to ensure they continue to race in Formula One.


Aston Martin Owner In Running To Buy Honda F1 Team

Posted in Formula 1, Rally Car with tags , , , , , , , , , , on December 8, 2008 by autoracingpower


Aston Martin owner and former team principal of BAR and Benetton F1, David Richards, is said to be interested in purchasing the newly for sale Honda F1 team. Richards owns the Prodrive racing team, which races in the World Rally Championship and the 24 Hours of Le Mans. Prodrive attempted to enter into F1 for the 2008 season but ended up having to pull out. The intentions to enter F1 were made clear.

Prodrive and Aston are said to have good relationships with Mercedes, who could be a potential engine supplier for Prodrive. Mercedes is already providing engines for 2 other F1 cars besides their own, so extending this offer to another team seems very feasible. Prodrive has also stated that they are relocated to Wroxall, Warwickshire. This could be a possible headquarters for a Prodrive F1 R&D team. The building they will be using will be able to house about 1,000 employees.

It appears that all of the ingredients necessary for a successful Formula One team are converging at Prodrive.