Wal-Mart to Rethink Gordon Partnership

According to several sources, Wal-Mart is currently re-evaluating how to spend their sponsorship budget: should they go with a single driver or an array of drivers?

With word of a potential deal for Wal-Mart to primarily sponsor Gordon as well as other drivers, there has been concern of Gordon’s merchandise receiving high-priority displays in Wal-Mart stores .

However, with news that Wal-Mart wasn’t going to be Gordon’s primary sponsor, that fear has dissolved. This decision leaves Gordon without primary sponsorship.


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: